Duration: One Day
What’s it all about?
A fun, informative, interactive and most of all effective one-day workshop that gets all attendees to participate and leaves them with both increased confidence and clear learning to enable immediate implementation when back in the branch.
Our trainers are from the electrical industry having worked in wholesaling, manufacturing or both. They have a true understanding and empathy of what it is like to work on a trade counter of an electrical wholesaler on a daily basis and the challenges the role can build.
This workshop is not about changing the world it is about all of the customer-facing teams learning tips that will enable them to be more confident in front of the customer and contribute more to the sales and profit.
What will THE DAY INVOLVE
The personal reward of increasing sales and margin – changing attitudes
The basics of GP, Net Profit and Discount
The impact of cost up pricing
Understanding how customers play the negotiation game
Understanding the perception of worth
What is a market price?
The basics of negotiation – Win-Win
Who should get a discount and why?
Stopping discount rounding
Confidence to increase pricing and the confidence to say ‘No’
Asking simple questions to protect the price
Tips on body language
Increasing Order Value and Profit whilst adding to every order
What TRAINING STYLE IS USED
Our teams will create a relaxed learning environment where delegates can enjoy the workshop. The day will be a combination of syndicate groups, fun games, realistic scenario plays and challenging interactive discussions. Everyone will be encouraged to get involved but only in a way that they feel comfortable with. Everyone will get the chance to learn from other peoples’ experiences.